Chase’s Calendar of Events

Today I threw out my 2004 (only copy I had) Chase’s Calendar of Events. 
Why?  Chase’s Calendar of Events is a very nice publication with lots of interesting write-ups about holidays and events big and small.  You can find out what famous people were born on a specific date and upcoming festivals, contests, etc. 
When I [...]

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Barnes and Noble Bookfair Fundraiser - The Good, The Bad, The Ugly

I recently had a wonderful invitation to come and read Poster Girl at a Barnes & Noble bookfair hosted by Change 1 Child in Brooklyn. A book reading and signing at Barnes & Noble in New York, how cool does that sound?
I asked the Change 1 Child organizer, Simone, if they would [...]

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Persuasive Techniques in Advertising - How Claude Hopkins Scientific Advertising Can Skyrocket Your Sales

Two things have held me back from selling more books.
1) Lack of time
2) Not being a natural in sales — okay, I was downright bad at marketing and promotion
Growing up, when a salesman knocked at the door, they were considered a pest. A salesperson who called on the phone? Worse yet. So, [...]

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